Our Mission
Empowering the next generation of young women and girls to take control of their finances by making it accessible, understandable and fun to learn about money.
Sophia Pacifico Griffini
Founder & CEO
Sophia Pacifico Griffini’s professional mission is to empower girls and women to get smart on money and investing skills with the goal of ensuring that they gain not only the knowledge, but also the confidence, to start owning their financial decisions.
Inspired by her own experiences growing up with little to no guidance of how to manage personal finances, Sophia built InvestHer to teach the women regardless of age or experience how to be in control of their finances.
Alongside InvestHer, she is a partner at Tower Capital, a firm that offers unique healthcare investments through Private Placement Life Insurance and Private Placement Variable Annuities.
Previously, Sophia led a career in wealth management where she oversaw investment advice for high net worth and ultra-high net worth families, private foundations, not-for profits, and corporations.
During her job in wealth management, she noticed a similar trend. She had female clients who had built hugely successful businesses, but when it came to talking about their money and how to invest, they were much less confident than their male peers.
In a world where women are taking more seats at the table, she wants to empower every woman to not only take a seat but even more importantly, equip her with the tools to own her seat.
Sophia received a BA from University of Southern California. Originally from New York City, she now resides in San Francisco, but is an avid global traveler.
